User Experience, or UX, has been one of the most mentioned terms in the world of Marketing and the corporate sphere as a whole. It deals with how users interact with a company’s product or service, as well as with its channels during their buying journey. We have a very […]
As a professional digital marketer, you already know that the whole industry revolves around content. After all, creating engaging and informative pieces to excite and educate a target audience is the cornerstone of building an online presence. However, there’s been a shift over the last few years about the type of content people […]
Search Engine Optimization (SEO) is necessary for any type of online business that wants to grow. Staying on top of search engine optimization best practices and ever-changing algorithms can be difficult enough for marketing professionals, However let alone the average small business or freelancer. Portfolio sites are mainly owned by […]
